Archives: Cookies

A Digital Advertising Primer on Preparing for the Post-Cookie World: Part Four

By Fernando A. Bohorquez, Jr., Gerald J. Ferguson, Yadilsa Diaz and Priyanka Surapaneni on April 5, 2022 Posted in Cookies

Part I: What Are Third-Party Cookies and Why They Are Important Part II: Privacy Laws and Third-Party Cookies Part III: The Big Tech Phase-Out of the Third-Party Cookie and the Emerging Industry Landscape – Browsers and Mobile Part IV: The Big Tech Phase-Out of the Third-Party Cookie and the Emerging Industry Landscape – First-Party Data … Continue Reading

A Digital Advertising Primer on Preparing for the Post-Cookie World: Part Two

By Gerald J. Ferguson, Fernando A. Bohorquez, Jr. and Yadilsa Diaz on January 12, 2022 Posted in Cookies, Data Privacy, GDPR, Privacy

Part I: What Are Third-Party Cookies and Why they are Important — PART II — Privacy Laws And Third-Party Cookies Welcome to our second installment in our eight-part series preparing you for the post-cookie world. In our first post, we provided a deep dive into cookies for a baseline understanding of the technology and why … Continue Reading